How you craft your story.
And how you tell it.
“Paul brought something into our organisation that our industry didn’t even know existed.”
Martin Thatcher, CEO, Thatcher’s Cider
Sound familiar?
The pitch you should have won.
The key account that isn’t growing.
The team that’s never been shown how.
These are the rooms where my broadcast experience has made the difference.
“Paul changes how you think, and how you act, in the moments that really matter.”
Mark Cowan, CEO, Barnacle
How you open is everything.
They feel like they’re running it. You decide where it goes.
Safe questions get safe answers.
The best question is the one they don’t expect. Plan it.
Nobody’s ever shown you how.
A thousand video calls. That doesn’t mean they’re good.
Comfortable gets forgotten.
The room doesn’t remember what it’s heard before. Ditch the template.
Live is different.
Well prepared pitches talk at the room. Great ones talk to it.
Your best line goes last.
Whatever you said in the middle, they’ve forgotten. The last line sticks.
“What really stood out was your on-the-spot judgement.
Real-time input that elevated our rooms.”
Elena Pappa, Head of Leadership Development, Nokia
Tell me the moment you’re working on.
Twenty minutes on a call. No pitch, just the moment.
If it makes sense to go further, we agree the shape together.
You’ll leave with one thing you can use immediately.
And one story from twenty-five years in broadcast that you’ll be telling at dinner that night.
paul@paulweedon.com“I’m sat in my room having nailed it, all thanks to your great support.”
Claire Chantrey, Director, ABF Ingredients
Three ways this could look for you.
One pitch, presentation or meeting that can’t be left to chance.
A day in a room together, or a few sessions online. We work on the moment, the content and the beats.
How you bob, weave and react in a live room.
A sales narrative that isn’t working. How a board communicates as a team. A change in deliberate client questions.
We build it together. Then we arm the team who has to deliver.
One day a week, for four to six weeks. Long enough to shape the thinking. Short enough to keep the pressure on.
A day or two a week on six to twelve month engagements.
Available for the moments you can’t see coming as well as the ones you can.
Broadcast lives or dies on every word.
So does your next moment.